Ovrflo65™ is a process designed to help you build a company that you, your team and your customers can believe in.
The transformation you need begins when you identify your company’s unique purpose and let it overflow into every part of your organization. This becomes the foundation for your company’s brand, and with that foundation in place, implementation into your culture and marketing is the next step. Ovrflo65™ includes proven processes and practical tools to help make all of this a reality in your organization, making your business more profitable, meaningful, and valuable. Let us help you get there faster.
Ovrflo65™ is a process designed to help you build a company that you, your team and your customers can believe in.
Transformation begins when you identify your company’s unique purpose and let it overflow into every part of your organization. This becomes the foundation for your company’s brand, and with that foundation in place, implementation into your culture and marketing is the next step. Ovrflo65™ includes proven processes and practical tools to help make all of this a reality in your organization, making your business more profitable, meaningful, and valuable.
Imagine a laser-sharp focus for your marketing and culture systems with tools and tactics that get your employees speaking the same language and rowing in a forward direction. Our team will guide you through determining the right plan to help you successfully work through the process so you can unleash the power of purpose through your organization. There is flexibility on where to begin and how to structure your path based on your unique situation.
Vision
Uncover your vision and values to make it clear where you’re going and how you’re going to get there.
- CEO Purpose Discovery
- Vision Process
- Values Process
Purpose
Articulate your purpose, vision and values in a meaningful way.
- Company Purpose Process
- Purpose Statement
- Purpose Stories
- Tagline & Messaging
- Marketing Alignment
- Culture Alignment
Brand
Ensure your visual identity is world class in design quality, aligned with your purpose, and sets you apart.
- Purpose Branding Process
- Logo design (optional)
- Typography, Colors, Imagery
- Brand Guidelines
- Brand Presentation
Culture
Install purpose-centered systems and conversations that champion your values and increase team health.
- Hiring
- Onboarding
- Quarterly Conversations
- Performance Reviews
- Internal Communication
- Content & Messaging
Marketing
Build tools, content and touchpoints that attract the right audiences and create raving fans of your brand.
- Website
- Sales Collateral
- Videos & Content
- Campaigns & Automation
- Retention Process
- Analytics & Reporting
Not sure if Ovrflo65™ is right for you?
You might be thinking “I don’t need all of this” or “I’m not really sure where to start.” We want to invite to take an easy step and fill out our free online assessment and let us help you get a better understanding of how you could improve your business.
